Friday, May 2, 2025

Audience Research - Focus Group

 Subject 1







My first subject is Gracie. She fits my demographic since she is a 16 year old Sixth Form student, and she is part of the ABC1 audience. Gracie has a very aesthetically pleasing lifestyle which she shares on her social media platforms. Gracie is a sociable individual who spends the majority of her time with friends. Moreover, Gracie is an avid reader of Condé Nast magazines such as Vogue and GQ, furthering that Gracie is a part of my target audience.

Subject 2











My second subject is Mia. Mia fits my target audience as she is an 18 year old Sixth Form student, who is also a part of the ABC1 audience. Mia lives a very grunge lifestyle and immerses herself in rock music from the 80s. She is the lead singer of the band ‘They Might Be After Us’ which consists of four female members - a drummer, two guitarists and a singer. The band describes themselves as “a bunch of cool people with instruments”. Furthermore, Mia works in Waitrose, where she often works down the magazine aisle, viewing many magazines, including Condé Nast magazines.

Subject 3 











My final subject is Jess. Jess is 25 years old, so is at the end of the age range. Jess is a professional dancer who leads a very interesting and fun lifestyle. She is part of the ABC1 audience, and is constantly touring around the country to perform, when she is not rehearsing in Southend. Moreover, Jess travels a lot and has engaged in many different cultures such as Italian culture, Danish, Dutch, Greek and French. 

No comments:

Post a Comment

NEA Pitch Feedback

 Ms Casson’s Feedback: Magazine:Fatale Clear and confident presentations. Get your terminology right - long shot.  Jennifer Lopez - would sh...